Mars committed to remove deforestation from all of its products by the end of 2015, a move that places pressure on companies such as Procter & Gamble to set an equally ambitious No Deforestation Policy. In addition, Greenpeace activists today documented ongoing forest clearance and unfurled a giant banner in a palm oil plantation in Indonesia which is owned by P&G supplier Musim Mas, and where orangutan habitat was recently cleared.
“Mars joins a growing list of companies including Unilever and Nestlé that are finally promising forest-friendly products to their consumers. It shows that global public pressure is working, and is leaving P&G, which refuses to clean up their supply chains, increasingly isolated,” said Areeba Hamid, forest campaigner at Greenpeace International.
Mars’ policy includes an ambitious timeline of 2015 to remove forest destruction from its supply chain. Importantly, the policy recognises the need to move beyond the Roundtable of Sustainable Palm Oil (RSPO) standards and Consumer Goods Forum (CGF) commitments to break the link between palm oil and deforestation – an issue that P&G has refused to recognise.